Marketing Managementtxt,chm,pdf,epub,mobi下载 作者: Philip Kotler / Kevin Lane Keller 出版社: Pearson Education 出版年: 2011-4-27 页数: 816 定价: GBP 53.99 装帧: Paperback ISBN: 9780273753360 内容简介 · · · · · ·For undergraduate and graduate courses in marketing management. Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice. This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United Sta... |
比较容易理解。
回转曲折,坎坷不平
还没看 不错
能尽量客观的阐述