The 2008-2009 market meltdown and house price collapse has reset the credit and property cycles, and smart investors are now looking for the upside. But Where Will the Next Bull Runs Come From, and How Can Investors Take Advantage? The world is now facing staggering change, including exponential performance growth in many technologies. We can expect computers that are smarter than people, self-driven cars and a truly intelligent Internet. We are also facing a biotechnological revolution enabling personalized medicine, fourth generation biofuels, radical extension of human life expectancy, exponential growth in farm yields, and even the recreation of extinct species. Furthermore, our energy sector is facing a complete transformation which will eventually make our energy supply limitless. Meanwhile, our population will grow, age and urbanize, and - largely due to emerging market growth – global purchasing power will have quadrupled by 2050. What will this mean for commodity prices, the environment and growth sectors such as real estate, global finance and luxury? Supertrends explains not only what will happen, but also how and why. Having himself run several hugely profitable funds through seeking out long term opportunities and having set up and sold several award winning technology and new media companies, author Lars Tvede shows readers how to identify and profit from the investment opportunities of the future. If you need to be prepared for the rest of your life, this is the book for you.

作者拉斯·特维德：工程硕士、国际商业学士，美国期货公会认证的金融衍生商品交易员。曾任衍生商品交易员、基金经理人和投资银行家十一年之久，而后于1990年代转进电讯与软件业，创办、资助成立数家得奖的高科技公司，涉及卫星通讯、网际网络与行动空间。他也是成功的金融交易公司Beluga之创办人。最近与伙伴共同创立CarryQuote金融信息公司，2009年荣获“红鲱鱼全球百强企业奖”，并在洛桑管理学院举办的竞赛中获选为瑞士2010年最有前途新创企业。

拉斯曾出版多本着作，涵盖金融交易、营销研究、市场规划、经济学、危机理论及电讯与软件等题材，包括畅销书《金融心理学》与《逃不开的经济周期》。在《营销大师指南》一书中，拉斯名列世界前62位营销策略大师。

拉斯与家人现居瑞士楚格。嗜好包括滑雪、航海，以及收集意大利跑车与葡萄酒。个人网站 。

译者 许瑞宋：香港科技大学会计系毕业，曾任路透中文新闻部编译、培训编辑与责任编辑，亦曾从事审计与证券研究工作。