The Brand Gaptxt,chm,pdf,epub,mobi下载 作者: Marty Neumeier 出版社: New Riders Press 副标题: How to Bridge the Distance Between Business Strategy and Design 出版年: 2003-01-24 定价: USD 14.95 装帧: Paperback ISBN: 9780735713307 内容简介 · · · · · ·Not since McLuhan's THE MEDIUM IS THE MESSAGE has a book compressed so many ideas into so few pages. Using the visual language of the boardroom, Neumeier presents the first unified theory of branding ---- a set of five disciplines to help companies bridge the gap between brand strtegy and brand execution. Those with a grasp of branding will be inspired by what they find here, a... |
一本书写出自己想看的内容
作者的思维的天马行空
好书.值得观看.更是值得收藏.
期待内容,好想赶紧开始看